1. Who We Are

Xplosive Group Ltd (trading as Xplosive Events) operates this website and organizes the Holdenby Fireworks Spectacular. Registered office: Units 1-4, 49 Whitecross, Wootton, OX13 6BS. Registered in England and Wales under Company Number 11518309.

2. What Data We Collect

We may collect and process the following personal data:

Full Name and Email Address (when submitted via contact or registration forms)
Mobile Telephone Number (when registering for SMS priority booking alerts)
Device IP Address, browser type, and geolocation data (via website analytics and Meta CAPI)
Marketing consent choices and timestamp records

3. How We Use Your Data

Your information is used strictly to:

Send you requested priority ticket links, schedule alerts, and event updates (via Brevo email & SMS)
Respond promptly to customer support and accessibility enquiries
Measure and enhance website speed, layout, and campaign effectiveness
Prevent fraudulent bookings and ensure airfield safety

4. Third-Party Processors & Cookies

We utilize trusted industry services to deliver event features: Brevo (CRM & transactional SMS), Meta Pixel & Conversions API (advertising attribution), Google Analytics (aggregated web analytics), and MapTiler (interactive maps). These tools operate under UK GDPR compliance and only activate with your consent.

5. Your Legal Rights

Under UK GDPR, you retain full rights to access, rectify, or request deletion of your personal data at any time. You can unsubscribe from our SMS/email lists by clicking unsubscribe links or replying STOP. To request full erasure, please email our privacy officer at bookings@xplosiveevents.com.